The website should participate in the business.
A. Halliwell Studio combines strategy, custom web design and development to build digital experiences that help people understand, choose, buy, book, inquire, plan or get something done.
Working with businesses worldwide through remote strategy, design and development. Based in Detroit, available wherever your project takes shape.
Quick Fix: $300. One-Page Launch: $1,200. Small Business Site: $2,500. Custom Website: $7,000+. Other custom projects are priced by scope.
Choose your website service.
One problem. A clearer next step.
$300
One agreed website issue, such as a mobile layout, contact form or booking-link fix. Reviewed for fit before payment. Delivered in 3–5 business days after access is received; 100% upfront.
Inquire about Quick FixGet your business online.
$1,200
One custom, mobile-ready page with hero, services, about, and a simple inquiry form or existing booking link. Client supplies copy, logo and photos. Two revision rounds; about 10 business days after deposit and content.
Inquire about One-Page LaunchGive your business room to grow.
$2,500
Up to five pages, responsive design, basic SEO setup, and a simple inquiry form or existing booking link. Client supplies content. Two revision rounds; timeline agreed in your proposal.
Inquire about Small Business SiteBuild around the bigger vision.
$7,000+
Custom strategy, design and development for a more extensive website or customer journey. Pages, features, integrations, revisions and timeline are defined in your proposal.
Inquire about Custom WebsiteQuick Fix is paid in full upfront. One-Page Launch and Small Business Site require 50% upfront and 50% before launch or final handoff. Custom Website milestones are defined in your proposal. Domain, hosting, copywriting, e-commerce, new booking systems and custom integrations are quoted separately. Every project has a written scope; additions require a separate quote.
Start with the job.
Define what customers need to understand, decide or do, then shape the website around that path instead of forcing the business into a template.
Make the experience unmistakably yours.
Original responsive design, information architecture and user experience shaped around the brand, offer and customer journey.
Build the thing properly.
Custom front-end development and modern web applications for focused launches, multi-page websites and interactive digital experiences.
Turn browsing into action.
Products, appointments, reservations, memberships, tickets and inquiry paths designed around the decision instead of bolted on afterward.
Let the website participate.
Quote builders, portals, interactive maps, filters, calculators, planning tools and business-specific features that make complex experiences easier to use.
Make what already exists work harder.
Strategic redesigns and focused improvements to usability, content hierarchy, conversion paths, accessibility and customer experience.
Choose the problem you need solved.
Let people picture the place.
Custom illustrations and property maps that help guests understand a venue, explore the grounds and imagine being there. Built for websites, brochures, welcome guides and other agreed uses.
A standalone illustration and an interactive website map are separate scopes. Interactive maps can add clickable spaces, layouts, guest counts, journeys and planning information.
Priced by scope. Your agreement defines the commercial usage license for final artwork and any additional uses.
Discuss your projectA clear path from
idea to working experience.
Every project has a defined scope, review points, and a shared understanding of what happens next. Illustration projects follow the same discovery, direction, and review rhythm, with final artwork delivery in place of a website build.
- 01
Discover
Understand your business, customers, friction, goals, and existing setup. We identify the job the project needs to do.
- 02
Define
Agree on scope, customer journeys, page structure, features, integrations, timeline, and deliverables before the work begins.
- 03
Design
Shape the visual direction, content hierarchy, and interactions. Review the work together at the agreed milestones.
- 04
Build
Develop the responsive experience and agreed integrations, then test the important flows, accessibility, and performance.
- 05
Launch & Grow
Prepare launch and handoff, explain how to use the finished work, and scope any continued refinements or support.
Your project
has a home.
A private client workspace keeps your agreement, invoices, materials, review files, and next steps together. You can return with your invited email and a fresh sign-in code.
Everything for the work ahead.
Scope agreed. Next step: share your materials.
- 01
Proposal
See the scope, deliverables, investment, and review rounds.
- 02
Agreement
Review and sign, with a copy of the completed agreement.
- 03
Payment
Find invoices, milestone amounts, and the available payment options.
- 04
Materials
Upload the photos, plans, logos, and other files the project needs.
- 05
Project updates
See your stage and the next step as the work progresses.
- 06
Feedback
Review shared versions and send a consolidated set of revision notes.
- 07
Delivery
Access final files or the agreed handoff when the project is complete.
Keep the experience
moving with the business.
Come back for the next campaign, a seasonal update, a new feature, or the refinement you discover once people start using the site.
- Landing pages, campaign experiences, and seasonal content
- Design refinements and analytics-informed improvements
- New features, integrations, and additional illustrations
- Technical maintenance and agreed website support
Start with a defined request. We agree on the scope, timing, and investment before work begins. Ongoing support is a separate engagement; it is not automatically included in a website project.
Discuss ongoing supportBefore we begin.
The practical details, so you can picture what working together looks like.
What kinds of projects do you take on?
I create custom websites, illustrations, and digital systems shaped around your business. That can include booking experiences, commerce, client portals, interactive features, and improvements to an existing website. Your proposal defines exactly what’s included.
How much does a project cost?
Quick Fix: $300. One-Page Launch: $1,200. Small Business Site: $2,500. Custom Website: $7,000+. Other custom projects are priced by scope. You’ll receive a proposal outlining the deliverables and investment before you commit.
What is included in the Small Business Site?
Up to five pages with mobile-ready design, basic SEO setup, a simple inquiry form or an existing booking link, and two revision rounds. You supply copy, logo and photos. New booking systems, commerce and custom integrations are separate scopes.
How do payments work?
Quick Fix is paid in full upfront. One-Page Launch and Small Business Site require 50% upfront and 50% before launch or final handoff. Custom Website milestones are defined in your proposal. Domain, hosting, copywriting, e-commerce, new booking systems and custom integrations are quoted separately. Every project has a written scope; additions require a separate quote.
How long does a project take?
Each project has its own timeline based on scope, complexity, and the readiness of your materials. We’ll agree on an estimated schedule before work begins and communicate adjustments through your project portal.
How many revisions are included?
One-Page Launch and Small Business Site include two rounds of revisions. Quick Fix covers one agreed issue and verification that the fix works. Larger engagements may include additional rounds, as specified in your proposal. Each round is one consolidated set of feedback on the presented work. New features or a change in direction may require additional scope.
Do I need my copy, photos, and branding ready?
Bring what you have. We’ll review your materials and identify what’s needed to move forward. Copywriting, photography, branding, and additional creative services are included when specified in your proposal.
Who owns the finished work?
You retain ownership of your domain and the brand assets and materials you supply. Your agreement explains the ownership or usage rights granted for the completed work after full payment.
The studio retains its reusable code, tools, frameworks, and underlying systems unless otherwise agreed. Illustration licenses and any ongoing system licensing requirements are clearly defined in your agreement.
Are hosting and maintenance included?
Your proposal identifies any hosting, domain, software, licensing, or maintenance costs associated with your project. These may be separate from the design and development investment. Studio Continuity covers separately scoped updates, refinements, new features, and technical support, with clear responsibilities and pricing.
How do I get started?
Submit a project inquiry or book a 15-minute phone consultation. We’ll discuss what you have in mind, what your business needs, and the next step.
A conversation is a lovely place to start.
A 15-minute phone call to talk through your goals, your project, and the next steps. Choose an available time, leave your phone number, and Arabella will call you.